This Thing Called Marketing provides students with real-world marketing glimpses and communications techniques effectively used today online and offline everywhere always daily.
Author and Publication Details
Jonathan Lezon is the author of This Thing Called Marketing, published by Cognella Academic Publishing, with Digital and eTextbook ISBNs including 82306-1B and 9781793502537, and print ISBNs such as 9781516531325, the book is available in various formats, Jonathan Lezon is an adjunct instructor, his work is widely recognized, the publication details are essential for referencing and citing the book, the author’s background and expertise in marketing are also notable, the book’s publication is a significant contribution to the field of marketing, with Jonathan Lezon’s work being widely used in academic and professional settings, his book is a valuable resource.
Benefits of Digital Version
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Savings and Convenience
The digital version of This Thing Called Marketing offers significant savings and convenience to students, with the option to save up to 80 percent by going digital with VitalSource, making it an attractive choice for those looking to reduce costs and have easy access to the material, the digital version provides an affordable and convenient way to learn about marketing, allowing students to focus on their studies without the financial burden of traditional textbooks, and with the convenience of online access, students can study anywhere and at any time, making it an ideal choice for busy students.
Creating a PDF Version
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Methods for Creating a PDF
There are several methods for creating a PDF version of the book, including using software like Adobe Acrobat or Microsoft Word, which often have built-in PDF creation tools. Additionally, many printers allow users to print to PDF, making it easy to create a digital version of the text. Online platforms and tools are also available to help users create PDFs, and some websites offer free PDF creation services. These methods can be used to create a PDF version of This Thing Called Marketing, making it easily accessible and convenient to read and study. Various options are available to suit different needs and preferences.
Overview of the Book
This Thing Called Marketing book provides real-world marketing glimpses and techniques used today online always and everywhere easily.
Content and Tone
The content of This Thing Called Marketing is conversational in tone, making it an excellent introduction to marketing aspects, with real-world examples and techniques used today, the tone is approachable and easy to understand, allowing students to grasp complex marketing concepts, the book’s content is well-structured and organized, covering various marketing topics, the tone is also engaging, making the learning experience enjoyable, the content is comprehensive, providing students with a thorough understanding of marketing principles, and the tone is consistent throughout the book, making it a valuable resource for marketing students.
Target Audience
Marketing students and beginners are the primary target audience for this book everywhere online and offline daily always learning something new easily.
Foundational Courses
This book is ideal for foundational courses in marketing, providing students with a comprehensive introduction to the field. The text is designed to be accessible and easy to understand, making it perfect for introductory classes. It covers the key concepts and principles of marketing, giving students a solid foundation for further study. The book’s conversational tone and real-world examples make it an excellent resource for students who are new to marketing. By using this book, students will gain a thorough understanding of the subject matter, preparing them for more advanced courses in marketing and related fields, every day.
Author Biography
Jonathan Lezon is an adjunct instructor and Managing Partner of Power Play Retail Private Limited company always online daily.
Jonathan Lezon’s Background
Jonathan Lezon is an adjunct instructor in the Department of Marketing at the University of Arkansas, with a company called Power Play Retail Private Limited, he works as Managing Partner, his background includes marketing and retail experience, he is the author of This Thing Called Marketing, a book that provides students with an accessible glimpse into the field of marketing, his work is focused on marketing communications and campaigns, he has a strong understanding of the marketing industry, and his book is ideal for foundational courses in marketing, his background and experience make him a knowledgeable author in the field of marketing.
This Thing Called Marketing concludes with valuable marketing insights and knowledge always online and offline everywhere daily with great success and accuracy found.
The key points of This Thing Called Marketing are summarized to provide a comprehensive understanding of marketing concepts and techniques used today.
The book covers various aspects of marketing, including communications and campaigns, and provides readers with valuable insights and knowledge.
The summary of key points is essential for students and professionals to understand the marketing field and its applications.
The book is written by Jonathan Lezon and published by Cognella Academic Publishing, and its digital version is available with VitalSource.
The summary of key points is a crucial part of the book, and it helps readers to review and retain the information effectively, making it a valuable resource.